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RIDA – Required Initiatives for Daughter’s Access

Women out-number men in Pakistan. Females are a big human resource but the current plight of the country shows that we are lagging way behind to empower the bigger part of our society. The gateway to a collective development and individual success is only through education and income generation.

RIDA was launched in 2012 by TNW Foundation to empower the female segment of the community. The program was designed after the need assessment and gap analysis specified for females. RIDA by design focuses on the following three aspects;

  1. Provide educational opportunities where there is no access to education
  2. Raise awareness about personality development, character building and life skills
  3. Provide income generating skills to women/girls in need, enabling them to sustain their livelihood and support family

Many testimonials of oppressed women/girls benefitting from RIDA have come forth. Initiatives taken so far include educational services, vocational centers and awareness raising campaigns. The aim of the program is to encourage candidates aspiring to improve their lives. The economic stability helps women earn a place for themselves in their down trodden families. RIDA plans to continue to empower vulnerable females with the support of generous likeminded philanthropists.

Success Story: Mahni Sial is a village between Khanewal and Multan with a population of over 50,000 including that of the surrounding areas.  Schooling facilities up to matriculation were available to girls but after that only a few affluent families could afford to send their daughters to the nearby cities for higher education. While girls from poor families could only dream of getting an opportunity to have access to education. RIDA established an educational facility for such girls “RIDA College for Girls” as a social enterprise in ownership of a local talented and motivated youth representative. RIDA College is providing higher education (above metric) to girls of the local population since 2012. RIDA is empowering these future mothers by befriending them with books and computer labs. These knowledgeable young ladies are becoming a powerful and talented segment of the society.


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